I came up with the name "Pixel Stitch" What I like about this is that it tells the customer what I do straight away, this name combines the two elements of my interest and suits the business perfectly.
Having picked this name I started to do some sketches, from those I have created a few simple logo ideas that I could move forward with.
I started by looking at different fonts that suited the theme of pixels and cross stitch, here are some of the best ones I found on dafont.com
These fonts all show promise as they speak exactly what they will se saying. Mix Stitch, is a nice easy to read font, however it does show the wrong type of stitch as this is more like a running stitch than cross. The next font called Stitches is very pretty and light, however it is much too dainty to be a stand out logo, I feel this font would get lost on the page even though it would suit it nicely. The next font is the best of both worlds, Mesh Stitch, is a font made up of crosses, but they are thick enough to stand out without looking too fat. It also looks home stitched with its slight uneven finish and over crossing on the E. Cross Stitch which is the next font down has the same positive qualities as Mesh Stitch, but has lost the home stitched feeling, this looks very machine made and the spacing is too wide for what I had imagined. Pixelsplitter, however is exactly what I had envisioned, this pixelated font is bold and big without being hard to read and gappy. With a combination of this and Mesh Stitch, the logo should look exactly how I had hoped.
Using the fonts I selected above, I have come up with a few variations on how to lay them out,
The first two designs are as you would think, pixel font for the word pixel and stitched font for the word stitch, I did try out the running stitch font as it is very easy to read while still saying the right thing, however now seeing it in the logo, I think I was right originally to say that it wont work because of the running rather than cross stitch design. The one below that however is using the two fonts decided earlier. The other two examples are to get an idea of what the logo would look like all in one font and next to eachother rather than ontop. I am still confident with my font choices, however I can't quite grasp why Im not in love with these designs. I have also tried them in colour below to see if that will liven them up.
I do much prefer these logos in colour but I still feel like something is missing to make these really stand out and be different. I have decided to present them to the class and tutors to see what they think of them. To get an idea of what they might look like for the class to see, I have drawn up some mock ups from rough wireframes.
Using these simple mock ups will give the class more of an idea of how these logos will be used on the site and what sort of size they will be in comparison to other elements on the screen. I look forward to hearing the feedback so I can work out what is not sitting quite right with these logos.
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